Capital Valuation Group

How Saleable Is Your Business?

One of my business partners at Capital Valuation Group, Cathy Durham, was recently published in InTech magazine, a publication of ISA, the leading professional association in the field of system integration.

The article is called Beauty Is in the Eye of the Beholder— How Saleable Is Your Business? While originally written for system integrators, this article summarizes an important business valuation concept in just one page.

You may have built what you consider to be a successful business, but the real question is “would an educated buyer be willing to pay more than liquidation value for your business?” And, how do you know if your business would sell for a price that includes value higher than liquidation value?

The article offers two questions to ask yourself about the saleability of your business, as well as actionable ideas of how to improve the saleability of your business.

The bottom line? With time and investment, you can increase the value of your business beyond what you see as liquidation value on your balance sheet.

Read the original article here. If you have questions about business valuation in general, or if your answers to the two questions in the article don’t align with your business goals and you would like to discuss ways to make your business more saleable, please feel free to reach out to Cathy or me.


Jane Tereba is a Shareholder with Capital Valuation Group where she provides business and intangible asset valuations as well as litigation support. She is a member of the American and Wisconsin Institutes of Certified Public Accountants and is a Candidate for Membership in the American Society of Appraisers. Jane obtained her BBA degree in Accounting from the University of Wisconsin – Madison. She is a director of a local bank, has served on a variety of nonprofit boards, and is a member of Madison South Rotary.